A Special Invitation for You and Your Way of Life Dog
The Way of Life® Method Dog Training Academy
An Online Membership Coaching Community That Goes Beyond Traditional Training
For Raising Sound Dogs, Building Unbreakable Bonds,
and Solving Behavior Challenges
With Dr. Souha Ezzedeen
A Special Invitation to Become an Academy Member
Dear Dog Lover,
You are here because you are seeking a conscious way of working with your dog, or you tried traditional training methods that didn’t go well. Rest assured, you are in the right place.
I am excited to share with you a unique method that has helped hundreds of dog owners build self-confidence and a healthy relationship with their dogs that they never thought possible!
Many join our Way of Life Academy because they are…
Struggling with their dogs’ anxious, fearful, or reactive behavior…
Confused by contradictory advice online or from trainers….
Harboring guilt because their dogs are not living their best lives…
Wrestling with embarrassment at their dogs’ behavior in public…
Forced to sacrifice time intended for themselves, their work, and their family…
Aware of the joys that a true bond with this exceptional animal can bring, and seeing that dream slip away.
I have been working with dogs for over two decades, but I was once in that same place. I struggled with my heart dog, Maya, for several years. I tried everything the mainstream had to offer, without success.
Finally, I met incredible teachers who thought outside conventional norms and I spent the next decade learning, healing Maya and our bond, and coaching and supporting others in their journey.
I eventually founded Way of Life® Dog Training and published my book The Way of Life Method: How to Heal Your Relationship with Your Dog and Raise a Sound, Strong, and Spirited Companion (At Any Age).
The Way of Life® Method Dog Training Academy provides a space for the customized coaching, guidance, and community you need to tailor the Method to your unique situation.
Whether you are just getting started with the Way of Life Method or have been advancing through the stages, the Academy is home to all students at all stages.
When you join, you will be directly supported by the creator of the Way of Life Method and tap into the collective energy of canine guardians just like you for inspiration, motivation, and guided action.
Through our bi-monthly live coaching calls, downloadable resources, and concise monthly trainings, you will gain confidence in your understanding and application of the method to your unique situation. You, your dog, and your family will thrive!
You can explore your sign-up options on this page. If you join monthly, we still ask that you commit for the long-term because creating change in you, your dog, and your relationship takes time. We’ll be here to support you at every step.
Thanks for being here, and I can’t wait to work with you in the Way of Life Method Dog Training Academy.
Gratefully,
Dr. Souha Ezzedeen and the team at Way of Life® Dog Training
How the Way of Life Method is Different and Unique
– It focuses on the root cause of problem behaviors, not just the symptoms
you see.
– It goes beyond merely training dogs to help heal them.
– It doesn’t accept breed or trauma excuses for dysfunctional behavior.
– It doesn’t rely on control tools or coercion to produce good behavior.
– It seeks to understand dogs and why they do what they do.
– It requires us to change our minds about who our dogs are.
– It teaches us to change how we live with our dogs and relate to them, so that they can change – for the better and forever.
Who the Academy is For
The Dedicated Dog Guardian
You will stop at nothing to address your dogs’ behavior issues, raise a sound dog,
and enjoy a long-lasting bond. You want your dogs to participate fully in your home and family,
and enjoy a life of adventures and fun.
The Passionate New Dog Owner
You always dreamed of sharing your life with dogs and have been let down
by the advice found online or from trainers you worked with. You need reliable guidance
and support to ensure you succeed.
The Rescue Advocate & Foster Parent
You are compassionate and want to improve the lives of rescue dogs.
You need assistance to help your rescues and fosters recover from
trauma and find their forever homes.
The Competitive Dog Sport Enthusiast
You are an ambitious dog sport student and competitor.
You know that you need to raise a sound dog and develop a deep bond
with that dog to succeed in sport and competition together.
Benefits of Academy Membership
Customization
The Academy provides the customized coaching that your unique situation requires. You will find resources suited to each stage of your Way of Life journey.
Convenience
The Academy offers convenient access to everything you need to start and grow your Way of Life journey. Live sessions are recorded and available on demand.
Continuity
The Academy provides continuous support and lifelong coaching, ensuring your dogs’ needs and your own needs are met as your life evolves.
Cost-Effectiveness
Membership is affordable and provides enormous value. You’ll pay the same rates for life while you continue to be an active member in good standing.
Community
Members draw strength and inspiration from each other’s successes and resilience in the face of inevitable setbacks, in a private and secure space.
Meet Your Academy Leader & Coach
Souha Ezzedeen PhD
Founder & Head Coach, Way of Life® Dog Training
Author, The Way of Life Method: How to Heal Your Relationship with Your Dog and Raise a Sound, Strong, and Spirited Companion (At Any Age)
Regardless of what brings you here today, I cannot wait to coach and support you on your
Way of Life journey at the Way of Life Method Academy.
One of the many reasons that I am so confident in the Way of Life Method is because I once found myself exactly in your situation – wanting to raise a wonderful dog, desiring the kind of bond that dreams are made of, and yet struggling.
I’d tried everything with German shepherd Maya – relentless socialization, constant training,
intense exercise and exposure – until I understood that it was our relationship that needed to heal.
I learned that it was our situation, or “Way of Life,” that needed to change.
When Maya finally went from reactive to steady, from potentially aggressive to trustworthy,
our relationship and my own life as a human took a different turn.
Since our transformation, every human and dog I have worked with has fortified my conviction in the Way of Life Method. We have yet to work with a dog who does not respond well when we work with relationship and focus on way of life.
My commitment to change the entire conversation on how dogs are seen and raised inspired me to write The Way of Life Method and establish the Academy to provide coaching, education,
and community to a growing movement of dog guardians who will stop at nothing to solve behavior issues, raise great dogs, and foster unbreakable bonds.
I hope you’ll join us and I can’t wait to meet you and start working with you!
What Is Inside the Academy
What You Will Receive as a Member
First Monday of the Month
LIVE Coaching Call and Q&A
6 PM – 7:15 PM ET
Share your updates, bring your questions, and go in depth into your situation with your dog and family.
Second Wednesday of the Month
Topic-Specific Micro-Training
Stream a short training video dedicated to a specific aspect or technique of the Way of Life Method, geared to dogs at all stages or at a particular stage.
Third Thursday of the Month
LIVE Coaching Call and Q&A
1 PM – 2:15 PM ET
Share your updates, bring your questions, and go in depth into your situation with your dog and family.
Access a Library of Short Courses to Get You Started
Everything you need to know about Way of Life Dog Training, our founder Souha Ezzedeen’s origin story, and our services.
Learn the logic behind the Way of Life Method, how it differs from mainstream training, and its three rearing stages.
Discover the beginner stage of the method, including attitude and mindset, space and boundaries, socialization, and drive building.
Here Is Everything You Will Receive
#1 Bi-Monthly LIVE 75-minute Coaching, Discussion, and Q&A Sessions
Your membership includes two coaching, Q&A, and discussion sessions every month. Each session is intended to give you the direction and support you need to apply the Method for your particular stage and situation. Recordings are available if you miss the live call or want to watch it again.
#2 Monthly Way of Life Method Micro-Trainings
Embark on a journey of continuous
learning, growth, and success with monthly micro-trainings dedicated to specificaspects and techniques of the Way of Life Method. Learn more about the philosophy and practice of the Method.
#3 Access to Mini Courses to Get You Started
Get your membership off to a great start by streaming three short introductory courses on Way of Life Dog Training (our parent company), the Way of Life Method (our guiding philosophy), and the principles and practices of Stage 1 of the Way of Life Method.
#4 Downloadable Resources for Each Stage
Get your membership off to a great start by streaming three short introductory courses on Way of Life Dog Training (our parent company), the Way of Life Method (our guiding philosophy), and the principles and practices of Stage 1 of the Way of Life Method.
#5 A Private Member Portal
Our membership material, live coaching calls, and member directory are held in our private member portal for secure, easy access on your devices, including our mobile app for access on your phone wherever you go. The portal houses all your call recordings, bonus materials, and training videos.
#6 A Community of Like-Minded Way of Lifers
The Academy brings together a community of like-minded people who love their dogs more than anything and who want their dogs to live their best life, free of behavior issues and able to enjoy limitless adventures. Members draw inspiration and learning from each other’s examples, in a supportive and non-judgmental community.
PLUS, You Will Also Receive These Special Bonuses…
Access this collection of 10 breed information sheets organized by breed groups, including bulldogs, guardians, gun dogs, herding dogs, natural dogs, scent hounds, sighthounds, terriers, toy dogs, and world dogs. They include user-friendly summaries of breed group assets, potential behavior challenges, issues requiring professional intervention, and details about popular breeds in each group.
A handy collection of over a dozen beautiful and user-friendly Way of Life Method infographics, designed to give a quick overview of each topic. Infographics include decompression basics, dog guardian values and virtues, levels of socialization, benefits of crating, how to integrate multiple dogs, and how to develop food drive in dogs.
Meet a few of the dogs changed by the Way of Life Method. Learn about the owners’ concerns, the issues the dogs manifested, how we changed their way of life, and the positive results. Our case studies include various breeds and cover issues like severe aggression, fear and nervousness, reactivity, and separation anxiety, among others.
The Way of Life® Method Dog Training Academy Program Summary
1) Bi-Monthly LIVE 75-minute Coaching, Discussion, and Q&A Sessions
2) Monthly Way of Life Method Micro-Trainings
3) Three Short Courses to Get You Started
4) Downloadable PowerPoint Slides, PDFs, and Worksheets
5) A Private Member Portal
PLUS the Following Bonuses:
BONUS 1: Understand Your Breed or Breed Mix Information Sheets
BONUS 2: Way of Life Method Infographic Collection
BONUS 3: Way of Life Dog Training Client Case Studies
Your Academy Membership Investment
Our Refund Policy
The Way of Life Method Dog Training Academy has a no-refund policy because of the massive value provided by the program. Monthly members can cancel anytime. The Academy is a powerful activator for those who are ready to go beyond mainstream dog training approaches, willing to see the world as their dogs see it, and open to receiving coaching to heal issues, deepen their bonds,
and raise remarkable dogs.
Please trust your inner guidance to know whether this membership is right for you.
What Others Are Saying About the Way of Life Method
Frequently Asked Questions
1.Things aren’t great with my dog right now, but they’re not too bad either. Why should I invest in this program if things are relatively OK?
Sometimes clients worry that the “pain” of the solution might be greater than the pain of the behavior itself. They think that they can get by with their current situation and that things aren’t so bad after all. But things rarely stay the same. Unless issues are addressed, even minor issues, they have a way of getting worse and not better with time. Endeavoring to improve your situation takes commitment and effort, but the result is much more satisfying to both dogs and people than simply getting by.
2. I have tried everything, including positive reinforcement, a remote collar, and even medication for my dog. Why would this approach be any different?
We start with a 15-minute discovery call to find out more about your situation, what you’re looking for, and how we can work together. This is followed by a two-hour in-person or virtual program session to get more information from you, to customize the Way of Life® method to your situation, and discuss our coaching options. You will obtain enough information to begin applying the Way of Life process immediately. After the program session, we work together through coaching packages. Packages are in-person or virtual and include coaching sessions, educational materials, and 24/7 support outside of sessions. Training on a session-by-session basis is only available for clients who have already completed a coaching package. At the moment, Way of Life Dog Training is focused exclusively on 1:1 coaching. We do not offer in-person group classes but occasionally offer group virtual classes. Subscribe to our newsletter here to keep informed.
3. How can I trust that this message will work? It’s so different than anything I’ve ever known, and quite frankly, it feels rather daunting.
Way of Life® Dog Training focuses primarily on companion dogs, and we welcome dogs of all breeds, backgrounds, and behaviours. Since our primary focus is on behavioural issues, we know dogs of all walks of life can experience these issues, including rescues, pets raised since puppyhood, dogs with jobs, and dogs active in sport. The behavioural issues we address include anxiety, separation anxiety, fear, sound sensitivities, reactivity, resource guarding, aggression, and more. We do not offer service dog training or working dog training.
4. Everyone is so busy these days, I don’t think I have the time to participate in all the program’s offerings.
At Way of Life®, we focus on raising dogs to develop character traits and attitudes as opposed to training dogs for specific skills and behaviours. We know that the management and leadership of the dog underlie the dog’s attitude and behaviour and that’s what we focus on. Therefore, we coach our clients in managing and leading their dogs in ways that produce great dogs. With that said, we do not condone the use of methods that involve overpowering dogs, punishing, or “dominating” them in the old school ways. We also do not use or endorse training tools such as prong collars, choke chains, electronic collars, head halters, or no-pull harnesses. Rather, our approach emphasizes the handlers and the life they create for their dogs.
5. Cost of living has become a real issue. How can I know that the financial investment in this program will be worthwhile?
In line with principles espoused by professional dog training associations, we do not and cannot offer guarantees. Trainers and behavioural consultants provide advice and it is up to the owners who live with and handle the dog each day to implement recommendations and follow through with homework. The responsibility for success is shared between client and coach and therefore trainers cannot make guarantees. What I can guarantee, however, is that dogs reflect their ways of life and that when we work at improving the root cause of behaviour, specifically the dog’s way of life, they cannot help but change for the better. I have seen it time and again, and many clients have provided testimonials to confirm their successes.
6. What is the refund policy for membership in the Academy?
Our approach focuses on real and long-lasting change, which takes time. It may require up to a year with the Way of Life® approach for deep change to happen from the inside out and really take hold. Because dogs respond so powerfully to their way of life, however, as soon as we begin introducing changes that improve the relationship dynamic between handler and dog, you are likely to see progress quickly. This offers my clients great encouragement that they’re on the right track.
7. Are the sessions live or prerecorded?
Way of Life® Dog Training follows a unique approach to raising dogs of all ages and of all backgrounds. Of course, our method is customized to the needs of each dog-person team and household. There are indeed tremendous variations in dogs, in people, in their relationships, and ways of life, which require we customize our approach accordingly. With that said, we value the integrity of our philosophy and method. Way of Life clients understand that for their dogs to be all they can be, their owners need to apply a physical and psychological process that may not always be easy but is powerful in creating real change.
8. I signed up but I have not heard anything. What happened?
Many trainers believe that it’s never too soon to start training. Conversely, veterinarians are often concerned with whether puppies have received all their shots before beginning training. At Way of Life®, we believe that it can be too soon to train a puppy but it’s never too soon to set up and structure the puppy’s way of life to maximize his/her potential to grow into a sound, strong, and spirited adult. In other words, let us begin our work before your pup even arrives!
9. What are the dates and times of the live sessions?
Currently, we are serving the Greater Toronto Area (GTA) including Toronto, Scarborough, Pickering, Ajax, Whitby, Bowmanville, North York, Markham, Whitchurch-Stouffville, Newmarket, Etobicoke, and Mississauga. We work with clients on site, in their homes, and in public spaces such as parks.
10. How can I get support?
As the founder and head coach of Way of Life® Dog Training, I bring a particular blend of education and expertise to the table. I am a behavioural scientist by training, holding a PhD in management and organizational behaviour, and am a tenured professor and researcher. I’ve been working with dogs as long as I’ve been an academic, nearly 20 years. I have diverse experiences with dogs, as a shelter and rescue volunteer and foster, dog owner and sport enthusiast, trainer and coach. I have been influenced and mentored by a range of individuals who have deeply shaped my perspective on dogs and our relationships with them, including veterinarians, breeders, master dog trainers, sport instructors, and my own grandmother. I am also a Certified Family Dog Mediator (FDM) and have completed countless seminars and courses. Like any academic, I continue to look for opportunities to learn.